The Soulful Sales Society Membership

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Add-on: Behind-the-Scenes Diary from My $10K Membership Pre-Sale

only $9 (not normally available elsewhere)
In April 2023 I pre-launched this low-ticket membership and brought in $10K upfront to create it. In this audio diary (lasting ~1 hr), I share:
  • why I chose to launch it this way
  • the mindset stories I worked through
  • what I did to show up throughout this "lazy" and laidback launch.

Choose a pricing option

  • Preferred option
    Monthly membership ($99 per month)$99.00/mo
  • Preferred option
    [Ends Jan 1 - Save 67%] Annual payment$390.00/yr
  • Preferred option
    [Ends Jan 1 - Save 67%] Annual payment split into 3x monthly $1303x $130.00

Payment information

You will not be charged for this purchase, but if you choose to make an optional purchase later, this card info will be used to complete that transaction!

Note for those who choose the payment plan – you are paying for a year’s worth of membership, and by signing up you agree to complete all 3 payments.

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    • Total payment
    • 1xSoulful Sales Society Membership$0
      -+

    All prices in USD

    Here's what you get when you sign up:


    • Monthly get it done weeks on topics like evergreen funnels, tripwires, laidback launching, soft selling & more (see below)
    • The powerful Soulful Sales & Launching curriculum
    • Monthly q&a/coaching calls with Ruth - you’ll be able to submit questions even if you can’t be there live
    • Access to a community full of likeminded humans to share, get support & mastermind with your peers
    • 2x monthly mindset & intentions sessions
    • Quarterly review & planning sessions
    • AI Assistants to help with offer planning, sales ideas and more!

    Plus these bonuses:


    • Private podcast feed to make it easy to consume the trainings/ replays
    • Discount on related courses & 1:1 Voxer coaching with Ruth
    • Community promotion & collaboration opportunities

    "I made the most money I ever have in my business with Ruth while also inviting in space to look after my health. I have trusted myself to make money from a place of confidence.” - Agnes Becker, We Are Stardust

    “I have been able to adjust my business to better fit my values and how I love to work. I’ve been able to successfully bring in new services, and hit new income levels in my business too.” - Lucy Green, Business Coach & Development Consultant

    Your 2026 Sales Strategies Sorted:


    • Jan: The 2026 Sales Momentum Challenge: Set a calm, sustainable sales rhythm for your year (without the pressure!)  
    • Feb: Create Your Evergreen Funnel: Create a simple funnel that sells quietly in the background, day after day. 
    • Mar: The Freebie to Buyer & Tripwire Challenge: Turn new subscribers into paying customers fast with a strategic tripwire path + AI supported welcome emails. 
    • Apr: Plan Your Best Ever Laidback Launch: Plan a launch or live event that feels light, aligned, and still brings in sales. 
    • May: Grow & Sell With Collaborations: Grow your audience quickly through bundles, swaps, and high-quality partnerships.  
    • Jun: Sales-Boosting Lead Magnets: Build or refresh a freebie that attracts the right people and guides them to your paid offers. 
    • Jul: Mid-Year Sales Reset + Sales Page Glow Up: Review, refine, and simplify your sales strategy so you finish the year strong.
    • Aug: Sales-Boosting Micro Offer Magic: Create a tiny, high-value offer that builds trust and boosts sales fast. 
    • Sep: Evergreen Nurture Sequence Sprint: Write a warm, genuine welcome + nurture sequence that converts on autopilot. 
    • Oct: Flash Sale & Black Friday Prep: Plan and run a profitable mini-sale with zero chaos or burnout. 
    • Nov: Boost Your Sales With Upsells + Order Bumps: Increase sales instantly with simple upsells, bumps, and downsells. 
    • Dec: Soft Selling + End of Year Sales Debrief: Close out the year gently, reflect deeply, and set up 2027 with intention.

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